What I Designed Today: Inspirational Posters for Women’s Conference

Women’s Conference is Saturday.  We are in the home stretch of preparations, people.  Loosely translated, that means this week has been C-R-A-Z-Y busy.  Because there’s nothing quite like brilliant ideas at the last minute, am I right?  It’s a great theme this year — carrying with you the light of Christ.  Actually, the theme is to do with everything about light including shining, shine on, carry the light of Christ, beacon of light, enlighten, lighten your load, lighten up, lighthouse, rekindle your light, and on and on!  So many great aspects and tangents one could ponder.  Hopefully, one of these will inspire YOU!  All background images are either from my personal collection, graphics library or media.lds.org.

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What I Designed Today: Billboards for Adam & Kizzie at OK Mozart’s Ambler Hall

Adam & Kizzie are coming to Bartlesville and it’s going to be a fantastic night of music at OK Mozart’s Ambler Hall.  This is a new direction for OK Mozart’s music selection and this duo with their gospel, blues, rock-n-roll and jazz sound are sure to please.  I can’t wait to hear how they sound in Ambler Hall.  If you’re local, info & tix are at okmozart.com.

Technically I designed these billboards a little over two weeks ago.  The traditional billboard goes up tomorrow and I hope to add a shot of that from the street as well.

Traditional billboard

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Digital billboard

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Digital billboard from the street

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What I Designed Today: Billboard for Bartlesville’s Ambler Hall

So, I have a new client.  A demanding, almost-full-time client.  And I love it.  I’m pleased to be working with OK Mozart as their marketing and public relations director.  I have been freelancing for them for a couple of years and the people — and the music — are wonderful!  I am so excited to be a part of such a grand tradition in the Bartlesville community.  The 32nd festival June 11-18, 2016 will be my first, but the excitement isn’t waiting until then.  In fact, OK Mozart is introducing it’s new Ambler Hall, an acoustic concert venue with 100 seats, with it’s first concert on August 28.  Check out the billboard I ordered today.

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What I Designed Today: Logo Guide for Bartlesville’s Ambler Hall

It’s not a full-on style guide but it’s a step in the right direction with a usage guide for the most common scenarios for a logo.  I’m so excited about some of the concerts coming up at Ambler Hall!  Check out Adam & Kizzie — they’re coming in November.  For more details, visit OK Mozart on the web.

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What I Designed Today, err…weeks ago: Father’s Day Poster & Coupons for La Fiesta

There’s a Mexican restaurant in Bartlesville, La Fiesta, that I’ve never been to — not because it’s not popular but because when we stayed in the hotel that shares it’s parking lot (while our home was under construction), we witnessed the chef puking out back then go back in.  The next night we witnessed an ambulance take away a customer.  We kind of figured that was an omen and wrote the restaurant off without ever actually trying it.  I found it interesting, then, that I was tempted to go when I was requested to design these coupons for Father’s Day.  I was relieved it was on Sunday because that eliminated my temptation altogether since we try our best to not eat out on the Sabbath Day.  I just may have to try it another time, though!

Here’s the original link to pieces of stock art by CharlieZ.  I like my adaptation and his stock art did make it very easy.

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What I Designed Today: Recreated a Farrier Logo

All design work isn’t fun or glamorous.  Scratch that.  MOST design work isn’t fun or glamorous at all because it’s the actual do-this-to-get-paid variety of work (even if it’s ugly).  Take this project:  I was asked to recreate a farrier’s logo for a 73″ wide banner.  It wasn’t difficult to do but it took time to redraw in Illustrator and get it right.  There was no using any sort of conceptual design skills — just rote recreation of a graphical element.  The project used my expertise of Illustrator but I had no creative liberty whatsoever, which is fine.  It pays the bills.  Just like any other occupation, graphic design is work — and work I’m grateful and blessed to have!  After all, there are worse ways to make a living…

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What I Designed Today: Social Media Contest for Tate Boys Tire

One of Bartlesville’s finest local establishments, Tate Boys Tire, is running a social media contest and I was asked to design their promotional signs for print and online/web.  If you want to enter the contest, go to the Tate Boys Facebook Page and just like and share the image!

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What I Designed Today: L’Amore D’Italia Program for OK Mozart

The program for OK Mozart’s L’Amore d’Italia Ball is a smaller, 4-page, 1-fold piece.  I love the interior and it printed nicely on a heavy linen stock thanks to Bartlesville’s best print shop.  It turned out just lovely!  Osage Casinos sponsored the event and the mask picure on the cover was taken by local artist Gary Gibson.

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What I Designed Today: Print Shop Docs with Horrible Fonts

I’m loving the interesting flow of work coming from Bartlesville’s local print shop.  There is, however, the problem of recreating things to print EXACTLY as a client requests — but that is ugly as all get-out.  It nearly killed me the other day to save a print-ready file using the Hobo font.  The project here called for Rage Italic and a graphic with lines that I absolutely do not understand (It’s so abstract, it could mean anything!).  Kill me now.  But, such is the life of a print shop — the client’s requests always come first!  And if you are the client and you happen to read this:  take it from an experienced designer — it’s time for an update on your logo and materials. You don’t even have to hire me.  Just, for the love of all that’s holy, refresh your brand.

Exhibit A:  Rage Italic in all its horrific 1980s glory — letterhead and envelopes.  Because a small town rec center is nothing if not thorough.
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What I Designed Today: Interchangeable B&W Newspaper Ads

So, these are quite simple but since they’re only 2″ wide and they pack a lot of info, it is important to make them readable but still stand out on the entire huge newspaper print page full of black and white!  Enter the diagonally cropped picture.  It really works!  It adds just enough visual “movement” to help the ad stand out on the static page and draw the eye of the reader.  Take a look and see which is your favorite.  These 8 ads are being printed in a series in the Bartlesville Examiner-Enterprise newspaper, based on which performer is coming up next chronologically.

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What I Designed Today: OK Mozart International Music Festival T-Shirts

I submitted about 9 different designs and these are my favorite versions.  The local printer prefers one color, so I was challenged to do an eye catching design while only using one or two colors to keep costs low.  Mission accomplished!  Which design would you prefer?  Do you think Mozart actually said these quotes?  Logo front pocket, this design printed large on the back side of the t-shirt design.

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In the end, in a somewhat heated debate, my client chose to print two different designs — each of which was liked by different personnel who adamantly did not like the other design!  Which makes me think of the phrase, “If everybody likes what you’re doing, you’re doing something wrong!” Not a bad motto to live by! I’m curious, though, which of the two below would you choose?

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What I Designed Today: 2015 OK Mozart Festival Poster

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What I Designed Today: OK Mozart Ads

One is a grayscale ad for newsprint and the second is a recreation of their ad in Conde Nast, originally done by PDG Creative, with the proper fonts of this year’s campaign and a little bit of a changeup in placement if items and photos (at OK Mozart’s request). It was a good work day, busy but not TOO stressful!

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Diaper Drive for Emergency Infant Services

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It’s been a busy year and a particularly busy month — but not as busy as the month Cole graduated and getting him off on his mission to Manchester, England!  That was insane!  But one of the highlights of August 2014 has been the Tulsa, Oklahoma Stake Relief Society Women’s Conference where we, with our fearless leader, held a preparedness conference which I will post about later with downloadable graphics, etc.  As part of this conference, though, we held a diaper drive for a Tulsa non-profit called Emergency Infant Services.  We collected diapers and packaged them up in bags of 20 or so according to size and will be delivering them this week.  Hooray for clean bums!  It was an easy, effective, and necessary service project and one that everyone seemed to wholeheartedly support.  I love getting out in the community with service projects outside of our own little homes, wards, and stakes.  So fulfilling!